Why get ipod touch instead of iphone

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One has email, one doesn’t”, explained Jobs.

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The Touch and iPhone are “a different segment of the market”, argued Key, and both will sell well. “You always know Apple will be on the front foot”, replied Key to the amusement of reporters, since O2 wouldn’t have been privy to Apple’s plans for an iPod Touch before they decided to go into partnership. Since the Touch has many of the iPhone’s key features - multi-touch interface, widescreen display, mobile browser, WiFi support - and would go on sale in the UK before the iPhone, would it not eat into iPhone sales?

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When details of the iPhone’s UK launch were unveiled at a special press event in London last month, Apple CEO Steve Jobs and O2 UK boss Matthew Key both had to field a question about the recently announced iPod Touch.

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